Formulas

For Formula Studio, I don’t just chase views, I build vehicles. I work with creators to turn their audience into real brands—naming, product, visuals, ecommerce, and launch strategy—so they own something that can outlive the algorithm. On the other side, I partner with professional fighters and their teams to plan and market events, from storyline and promo content to ticket strategy and fight-night experience. Creators bring the attention, fighters bring the heart; I help turn both into businesses that can actually go the distance.